What’s your feeling about niche product development? I ask because the findings of the 2014 Widthwise Survey are now not only in but analysed, and they tell a very interesting story about strategic diversification. No, I’m not going to tell you more – you’ll have to wait until the Widthwise Report reveals all and we present the key findings in the May issue. Then you’ll see there’s still plenty of room to manoeuvre so it’s probably worth bearing that in mind as you investigate new products at the upcoming trade shows.
Editor, Lesley Simpson
lesley.simpson@imagereportsmag.co.uk
Tel. 01932 707173
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