Spreading the wealth
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Recently Adobe has been pushing the concept of rich
internet applications and we wondered if this was
something that would benefit print service providers.
Rich internet applications are all about marrying the
kind of unlimited functionality that you can get from
most desktop applications with the ubiquity of the
Internet.
So far, this has mostly been used for enhancing the
way that people use commercial applications. Ebay,
for example, has a desktop tool that tracks items for
sale. Buyers can set up searches which can alert them
when a particular item is put up for auction and it
can alert both the buyers and sellers as the bids come
in. FedEx has a similar system for tracking deliveries
and Deutsche Bank has created an alerts system to
warn customers of activity on their accounts. All of
these work on the desktop, pushing information
down to the user, without the need to go looking for
that information through a web browser.
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According to Shafath Sayed, Adobe’s group product
marketing manager, there are a number of ways that
a print provider could use this, including as a way to
help with its training or internal organisation. “Print
shops have a number of different systems,” he
explains. “A rich Internet application could consolidate
all the MIS and job information and customer
details into one simple dashboard. So, the production
manager could go and get a very quick view of his
overall business and for new employees this would
provide a much easier way for them to get up to
speed as opposed to having to learn the systems.”
And of course, if it were made available over the
Internet then customer service reps could log on
remotely to check on the progress of individual jobs.
“The other thing is,” he continues, “that the print
service provider can use this to enhance the relationship
with an existing customer. It’s very typical for
customers who send print jobs to a print service
provider, who need to send a file and to provide
information about that particular job, or maybe they
are asking for a quote. Some print service providers
have a website that allows their customers to do that.
Rich Internet application technology can make it
much easier for customers to request a quote or send
a job to that print service provider, via a simple interface,
not requiring a customer to fill in page after
page of forms, but have a simplified interface to do
that.”
Of course there are plenty of applications that can
do this kind of thing already but they can be expensive,
whereas this technology allows a printer to
build a system tailored to his business relatively easily.
And as Sayed points out, “It’s quite difficult to do
that with other products because you have to know
something about programming or the higher level
programming language. And you have to develop an
application for Windows and then a separate application
for Mac. With our technologies, the operating
system doesn’t matter, whether its Windows or Mac.
Our technology completely insulates you from the
operating system so you can develop your application
without concern for the operating system. You
can develop this technology using the skills you
already have such as HTML, Javascript and Flash. You
don’t have to know C++ or another language like
Java. So i think this will really open up this opportunity
for smaller printers rather than just the high
end.”
Web-to-print
This same technology could also be used to create a
web-to-print application, again without needing to
have a great deal in the way of specialist programming
skills. Scrapblog, for example, is a US website
that uses Adobe’s rich Internet tools to allow people
to create their own scrap book. People can add pictures,
text and graphics and then share those scrap
books. And indeed, many of the digital printer vendors
do already sell similar tools to allow customers
to put together photo albums which can then be
printed digitally.
However, as Sayed explains, you could take this a
step further. “Lets say a print service provider has a
customer who is producing a newsletter,” he says,
“and it could provide a nice rich Internet application
that allows its customer to go in and populate certain
fields, add graphics, pictures, text and so forth, to
show the company its newsletter right inside the web
browser or on the desktop and then the print service
provider can easily print that. So it could really provide
the company with the opportunity to add new
services that it doesn’t currently offer. You could also
tie that in with Indesign Server, which is a great way
where you can develop a rich Internet application
that talks to Indesign Server on the back end, that
allows people to create a really richly designed
newsletter, annual report, poster, and so on and that’s
taking the benefit of a rich Internet application with
the great layout abilities of Indesign. And then
because we are using Indesign, it makes it easy for
the print service provider to generate a print ready
PDF, and it can go right into its workflow system and
print it.”
It’s not difficult to imagine this being used to set up
a template for business cards or other stationery, and
then adding a fulfilment tracker, similar to that which
FedEx has also set up with this technology, and
which would provide the kind of user friendly experience
that would attract customers. This could help
to drive a lot of small jobs which are the staple for
short run digital printing, and posters and display
work for wide format printers.
What do you need?
As well as making life easier for the end user, these rich
Internet applications are also comparatively easy to set
up. Says Sayed, “Because our rich Internet application
technologies are based on Internet technologies, it’s
quite easy for print service providers to develop these
applications. They do not require a traditional programmer using a C++ language or even Java. They can
use technologies such as Javascript, or HTML, and if
they are able to use Flash that gives them even more
capability. The barriers to entry are much much lower
than traditional programming environments.”
Most of the rich Internet technologies that Adobe
talks about are based on Flash technology and Adobe
has several different development tools for delivering
this content.
The first of these is Air which allows you to develop
a rich Internet application complete with your own
branding, and to run it on the desktop as a dashboard.
All you need is the Air SDK which you can download
for free from the Adobe website. Also on the Adobe
site, you’ll find a whole set of existing rich Internet
applications such as the Kuler desktop, which allows
you to create and share colour harmonies, or Ora
Time and Expense, a time sheet, expense report and
invoice application.
This is complemented by Flex, which is basically a
framework built on top of Adobe’s Flash technology.
However, you will need to learn MXML which is a subset
of XML. It can be used to develop a rich Internet
application on a Flash runtime which can be run within
a browser using Flash or as a desktop application
using Air. This is available as a free Flex SDK or you
can buy Flex Builder 3.0, which has a number of
debugging tools and can import assets from the
Creative Suite 3.0. There’s also a Professional edition
which adds the ability to include various charts in the
application.
“The image started life as an 85 MB original picture of the Caucasus
mountains,” said Dave Brunt, operations director at The Image Group. “Our
pre-press team used specialist interpolation software and many careful
Photoshop hours to increase the file size to 1.5 GB at 300 dpi before printing.
The finished print is about 350 m x 19 m.”
Wide and super-wide format printers like this are increasingly able to
output photo-realistic imaging at resolutions intended for close-up viewing.
This may never be a huge issue because it’s always going to be quicker
and more economical to print at lower resolutions and use less ink for
billboards and posters that only need to be viewed from a distance.
However, as EFI VUTEk’s Kevin Currier wrote in IR May 07, digitally
printed wall coverings are growing in importance. These will generally
be viewed closer-in than digital signage, so ideally they’ll need
high res originals.
In IR November we wrote about the new ‘blanc wall’ digital
wall covering method developed by blanc canvas in Leeds. It’s a combination
of scanning, plus a self-adhesive media and digital printing. The blanc
wall service can scan paintings and fine art using a very high resolution
rostrum scanner called iScan3D to capture both image and texture detail
from conventionally-sized originals, and then to enlarge them to wall-spanning
size.
Paintings and the like tend to be relatively large, but on the whole don’t
contain ultra-fine detail, so they enlarge successfully. Photographs are
different, whether digital or on film. There are some high resolution models,
but they can scarcely function outside a studio. Professional digital cameras
that you can feasibly use outside tend to have between 10 and 20 million
pixels at present. If you blow these up to wall size you’ll see huge
pixels. There are resolution enhancement programs to reduce this effect
(we reviewed a bunch of them in IR June 07, such as OnOne GenuineFractals
Print Pro, FixerLabs SizeFixer and BenVista PhotoZoom Pro, as well as Photoshop’s
built-in resizing), but essentially they’re only hiding the pixilation
without adding ‘real’ detail.
Film isn’t dead of course, and unlike digital cameras it’s
analogue, so you can digitise it at any resolution you want. However it
still has problems when blown up to large scale, because the limitation
on capture resolution is the silver halide grain or dye clouds which starts
to become visible if you wind up the scale factor.
Andrew Ainge at blanc canvas says that his service avoids the grain problem
by printing photographs at A4 size on an Epson inkjet and then scanning
that. However, this only hides the issue and doesn’t capture any
more detail.
So, having listed all the problems, is there a solution? Can you capture
very high detail photographs for very large prints? You bet. It’s
fiddly, but certainly possible, with a technique that’s as old as
photography itself.
You can take a lot of overlapping small photographs and build them up
to cover the whole of a large scene, capturing both high detail and large
areas. Specialist software can stitch and blend the images together seamlessly
to form a single, very high resolution image file. This can then be enlarged
and printed with fine detail.
Most of the software on the market is intended to create panoramas, covering
wide angles all the way up to a full 360 degrees if you want. Some of it
can capture up-down as well as left-right, to make an image where the viewer
appears to sit inside the centre of a spherical image.
It’s always been possible to join conventional photographs together
in this way, but it took a lot of darkroom skill. From the late 1990s on,
Apple and other companies produced authoring software that allowed images
to be stitched together seamlessly interactive viewing. The main purpose
was to produce low res images for interactive ‘walkthrough’ tours
of museums, houses and the like, but they’d usually also allow high
resolution images to be stitched and then output as a printable flat file.
The market developed over the next decade and now there’s a fairly
wide choice of software. Canon, Olympus and some others build overlapping
aiming software into consumer digital cameras, and bundle stitching software
to join it on a computer.
French developer RealViz is market leader in Europe, with its Stitcher
5.5 software. This is a smart package that makes it relatively easy to
perform the ticklish task of aligning multiple overlapping images and blending
them seamlessly. Removing distortion caused by lenses. Its resolution is
essentially only limited by the power and memory of your computer, so it
can assemble very high resolution files indeed.
Adobe’s latest Photoshop CS3 includes Photomerge, an incredibly
smart feature that can intelligently blend quite badly mismatched overlapping
images. It’s easier to use than RealViz Stitcher and it’s effectively ‘free’ with
Photoshop, but it doesn’t have Stitcher’s sophisticating manual
editing tools for correcting mismatches, and unlike Stitcher it can’t
create 360 degree seamless imager, or output QTVR or similar interactive
format. However for print, it’s great.
The really complicated part of multi-image panoramas is the capture stage.
It’s easy to do a rough and ready set by simply hand-holding the
camera and shooting an overlapping series. However, there’s a good
chance that they’ll never quite join perfectly, so you’ll get
ghostly double images around prominent features like door and window frames.
The way to do it properly is to use a specialised panorama head on a tripod,
which lets you rotate the camera around the nodal point of the lens (think
of it as the optical centre where all the light rays cross over). Align
it right and stitching is a doddle. However the heads are expensive (£100
for a cheap one such as Panosaurus, £400+ for a good one such as
Manfrotto or Agno’s).
The concept of getting ultra-high resolution photographs is being promoted
by a bunch of enthusiasts who are posting their results on the Gigapan
website (www.gigapan.org). It uses live zooming/streaming software based
on Google Earth (the mapping/satellite system that lets you zoom from the
whole earth down to cars in your street). The expanding gallery of gigapan
images include some impressive examples, such as a view of the Golden Temple
at Amritsar that shows you the whole scene, but then you can zoom into
tiny details on the walls or birds perched on the roofs.
Gigapan is a project of Carnegie Mellon university, which is working with
a developer, Charmed Labs, to create an affordable automated robotic tripod
head that will allow these huge images to be captured automatically even
with cheap consumer cameras, by shooting very many overlapping pics with
their lenses zoomed-in for maximum detail, and then stitching in software.
The robot head is about to go into Beta and it may only cost around £200.
There is one fly in the ointment if you want to use high res panoramas
for murals or vehicle sides. It’s called perspective parallax, which
is the way objects in an image become smaller the further they are from
the camera. With conventional camera lenses you don’t notice this
much, but if you take a lot of shots with a camera pivoting on the spot,
then you get the same apparently distorted effects as an ultra-wide angle
fisheye lens. It’s more noticeable the closer the subjects are to
the camera, and if they contain straight lines. Thus a row of buildings
shot from the other side of the street will appear to curve away from the
viewer at either side, with a dramatically curved pavement. If you project
or print the image onto a concave curved wall, then it will appear natural,
but on a flat wall it looks weird.
Andre Ainge at blanc canvas says that this is stopping him using true
panorama images for his wraparound photographic murals – al though
this can cover all four walls, each wall is flat, so the image appears
to curve away. Instead it’s necessary to take conventional flat-field
pics and fudge it a bit to get the corners to work.
One way round this is to photograph the scene from a long way away, when
the effect is less obvious, but this isn’t always possible. Another
method is to physically move the camera side to side along the scene, on
rails if possible, and take a series of overlapping pics – here the
camera-to-subject distance doesn’t change, so you get a flat image.
There’s a software fix too. Some programs (including Photoshop Photomerge
but not RealViz Stitcher) give the option of distorting the image to remove
the parallax, by progressively enlarging the image away from the centre.
The result on wide aspect pic, is a sort of bow tie shape, which can them
be cropped back to oblong with the lines looking natural. Enlargement means
there will be less detail at the edges than the centre, but if you start
with a very high res image this may not matter too much.
Super-resolution printing and super-resolution photography. Could they
be the future of wallpaper?
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