Large and Wide Format Printing | Print Industry News | Image Reports Mag

Sat05252013

Last update09:09:45 AM

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Think BIG!

Think BIG! Objectives:

  • The transfer of knowledge on wide-format print capabilities to the wider creative community to stimulate new opportunities
  • To promote a symbiotic relationship between the design and print sectors for the development of new business
  • To act as an educational repository of wide-format print information for use by creatives and printers alike
  • To create an online community

To get to discuss how you can get involved with the Think BIG initiative, call Lesley Simpson, Image Reports’ editor, on 01932 707173

Think big, act smart

Think big, act smart

Why Image Reports is calling on you to get involved in a new initiative designed to push the boundaries of wide-format print.

Got big ideas about how to optimise your large-format print kit? Bet they include the production of higher-margin niche products, after all you have the kit and the know-how to produce myriad new applications. But how to ramp up demand, that’s the crux of course – you can spend as much R&D time as you like in coming up with fantastic offerings but to create a demand you have to be able to explain to potential customers what it is you’re offering and excite them about the possibilities.

Building Bridges

Belinda Holden in an independent built environment art consultant who works with architects, interior designers, council departments etc. and acts as an interface between these design and management teams and the print sector to explore the evolving range of graphics possibilities for public locations. The following is her take on the symbiotic relationship that can develop between the creative and print communities.

To view the printed feature please click here