Towards the end of 2014 Callprint said it intended to double turnover to £25m in two years, and in particular was looking to acquire companies with large-format print and project management capability
Walter Hale takes a look at ad figures and works out what it adds up to for the print community.
Advertising is one of the great bellwethers of business confidence. So it’s reassuring to see that, despite the collective hysteria that has sparked a rollercoaster ride on the world’s stock markets at the start of this year, the world’s leading ad agency Dentsu Aegis is confident that, in 2016, advertising spend will grow globally by 4.7% - and 5.5% in the UK.
“Working with ClimatePartner can help you to foster a more positive corporate image, reduce costs, and help to increase revenue. We can support you in all this, as well as showing you how to measure your impacts and look at practical ways to minimise your carbon emission in an open and transparent way.”
Should we make confidence our guide as we consider the economic landscape in which we’ll be working this year. Walter Hale provides an overview.
Brace yourselves: 2016 will not be as smooth as predictions of a 2.4% growth in UK GDP might suggest. An EasyJet/YouGov survey of small businesses in December 2015 found that only 56% of respondents thought their company would grow this year. And very few expected to expand their business by 10% or more.
Matic Media Services knows how to make money from Web-to-print. Having established PhotoArtWarehouse.co.uk in 2010 and WooWooNails.com in 2012, the Lanarkshire-based large-format PSP has now formed NextDayPosters.co.uk. I asked MD Richard McCombe about the company’s online development capability and strategy.