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ON TEST: Longier Hunter FR3750

Longier has produced a flatbed printer at a reasonable price but does it have the print quality to F - LongierFR3750 Carriage DC16048 PQcompete in the UK market? Nessan Cleary puts tries it out.

Whether deserved or not, Chinese inkjet printers have generally had a poor reputation here in the West for quality and reliability. But Paul Serellis of Eazy Print, whom we met for last month's Hands On, was so enthusiastic over his Longier flatbed that we were intrigued enough to have a proper look ourselves.

A splash of Cologne

Fespa 2015 promises not only to refresh your own large-format digital print knowledge, but to wake-up D - Rheinpanorama03KoelnTourismus GmbH Udo Haakethe creative community to its potential.

Billed as the “largest and most extensive international wide-format print exhibition for screen, digital and textile print technology,” Fespa 2015 is also marketing itself as the place to “discover new market opportunities: 3D printing, interior decoration, non-printed signage, digital signage”, and the industry sectors represented and listed on the show’s website include narrow format machinery, embroidery, pad printing etc. All in all this is an event that has moved on - this year it will take up 62,500m2 of floorspace, have over 700 exhibitors, and is anticipated to attract 25,000 print representatives, buyers and creatives. So miss it at your peril.

Message from Mars?

To many printers what Consolidated Printing founder Marilyn Jones has to say on the issue A - 73946581 Menvironmentalism is an alien concept. But should we be learning from it?

When other printers come to visit Consolidated Printing in northwest Chicago, they invariably spot that one thing is missing. Why, they ask, is their no external exhaust fan in the pressroom? The answer is simple: the company, which produces everything from media packs to digital colour printing and signage, doesn’t need an exhaust because it doesn't produce any harmful emissions when printing.

Getting the wider picture

As Image Reports distributes its eighth annual Widthwise Report on the state of the UK and Ireland’sinfographics-Clarge-format digital print sector, Richard Gray of Printfuture, considers the global state of print in general.

48% of printers from across the world expected their companies’ economic performance to improve in 2015 when questioned last autumn, with just 7% expecting things to get worse. Would you describe your prospects so positively? I look forward to reading the detail in the full 2015 Widthwise Report due to be published with this issue. But it is useful to set those findings against the bigger picture of the global print market.

A change for the better

Walter Hale looks to the past to help you face a future where change is all around.

On 5 September 1698, Tsar Peter the Great shocked Russia’s aristocracy by cutting off their beards. But shaving was only the start of his radical reforms. Yes, despite being uniquely well-placed to achieve the changes he desired, his mission was incomplete when he died. So what does this slice of Russian history tell us about the challenge posed by change management?

IR talks to ….. John Kampfner, CEO, Creative Industries Federation.

Is print a creative industry?B2 - John Photo

That’s the question I recently put to John Kampfner, CEO, Creative Industries Federation.

Never heard of it? It seems that few in the print industry have. Yet the federation was launched last November as the national membership organisation for all the UK’s public arts, cultural education and commercial creative industries. So should print be included?
By Lesley Simpson

Tim Hill, Co-founder and MD, Speedscreen

“I’ve never wanted to own a big company; I want a small company where I know what’s going on but that A1 - P1010413punches above its weight. My philosophy is to keep one step ahead of the competition in terms of technology to do that. We’ve had to reinvent ourselves as a company over the years and we’ll have to continue to do so, and that means embracing technological change and investing at the cutting edge. We are proud to say we’re a technological-led company and that we sell ourselves on the kit we have,” says Tim Hill, managing director of £2.2m turnover Speedscreen in Maidstone, which he co-founded back in 1986.

Look north

Why Your Print Specialists has joined print companies as a learning partner at project-based Studio West Newcastle. Should you do likewise?

“It is important that we share the experience of our sector and make the younger generation more aware of the exciting opportunities available within it." So says Garry Brown, managing director of Your Print Specialists (YPS) which has become a ‘learning partner’ at a pioneering project-based educational establishment called Studio West Newcastle, and is eager for others to follow suit.C - robbieimage2

Walk the Talk

You know the saying “If you’ve got it, flaunt it”. Well Displayways is doing just that with its new printed graphics flooring application.A - Displayways new offices and ideas room

South London-based Displayways has not only developed an ‘Ideas Room’ full of unusual digital inkjet large-format printed applications for customer perusal and persuasion, but to get to it they must walk through a space decked out with a new, printed speciality permanent flooring product introduced to the market just a few months ago. Talk about impact! What’s more, flooring specialist Senso - Displayways’ partner in the offering - is making the same stunning statement to potential customers by laying the bespoke flooring in its own showroom/office.

Thinking Bigger: Agfa

Steve Collins, wide-format inkjet product and channel manager for Agfa Graphics UK, explains its ‘technology meets creativity meets technology’ strategy.C - Steve-Collins-1007a

The advancements in inkjet technology have certainly been a driving force behind an explosion of ideas. Major improvements in speed and quality have allowed people to push the boundaries of wide-format inkjet technology and with the evolution of UV printing and the ability to print directly onto the surface of different types of substrates, virtually anything is possible. We are now witnessing an increase in diverse applications used by graphic designers and architects as printing directly on materials such as glass, wood and ceramics becomes more commonplace.

Should you be certified?

BS 11000 is a standard for collaborative business relationships. Andrew Bury from validation company SGS UK argues why you should look towards becoming accredited.A paperpeople

“No man is an island” according to poet John Donne. And neither is any business if the trend towards collaboration is anything to go by.

Shop floor trends

The retail sector is under pressure from online shopping and the recession but is this good or bad news for wide format providers? Nessan Cleary investigates.F - Soyang lightbox

The retail sector is an important source of work to the wide-format print community so it’s a no brainer that we keep up to speed with trends and developments impacting upon the type and levels of work we can produce for such customers.

Analyse this

It’s easier to sell wide-format graphics if you can demonstrate how effective they are, but how easy is that? Nessan Clearly finds out.G - EFI SSA DSC2443

It’s relatively easy to track online viewing habits so that marketers can get a good idea of who’s viewing individual Web pages and whether or not they linger over particular adverts etc – useful data when it comes to planning campaigns. But a poster or a banner is an inherently static graphic so how do marketers know how effective it is? Herein has lain the rub for some time now. But things are changing.


ON TEST: HP Latex 3000

The HP Latex 3000 was designed as a production machine but can it handle both image quality and high speeds? Nessan Cleary puts it to the test.B - DC15758 Latex3000 front PQ

Last year we tested HP’s 26500 entry-level latex printers but there are also several larger models so we’ve been back to put the top of the range Latex 3000 through its paces. This is a fairly large roll-to-roll printer, capable of taking media up to 3.2m or two rolls up to 1.6m each side by side.

Hands On: The Longier FR3750

The Chinese brand Longier is offering a reasonably priced flatbed printer, but how well does it perform in practice? Nessan Cleary asks user Paul Serellis of Eazy Print in Eastleigh.A - p06lr

From time to time you come across a new player in the wide-format inkjet printer market, such as Longier. Its range is built in China but now available in the UK and Europe courtesy of Gary Hall of Hallmark Equipment Services. The first of these was installed over the Christmas period at Eazy Print, based in Eastleigh in Hampshire.

Fighting talk

Two Sides is doing a great job at distributing the environmental facts about print. But Digital media is still getting away with too much when it comes to the sustainability argument. Could that be A 67035880 Mchanging?

Does an iPhone use more energy than your fridge? Mark Mills, CEO of Digital Power, made that claim in a study about Cloud computing two years ago, sparking a furious online debate. American think tank, the Breakthrough Institute, crunched the numbers and concluded that a typical iPhone consumed 388kWh of energy a year whereas some household refrigerators used as little as 322kWh.