When Ken Brook Crispin, chairman of Seabrook Crisps,asked Quarmby Colour "Can you produce large-format printed Helium filled balloons to look like giant crisp packets?" the answer was "Leave it with us". As you can see Quarmby came up with the goods, in time for the Great Yorkshire Show, with 16 balloons (one for each flavour of crisp made by Seabrooks) measuring 1m x 2m.