William Smith has cut the cost of the four most popular films in its 3M portfolio in recognition of tight budgets. In a separate move, the company has also added 17 new colours to the 3M 1080 Series films it offers.
Dubbed ‘The Afourdables’, the films affected by the price cuts are the 3M 30 Series, 50 Series, 2330 Series and IJ20 Series.
30 Series is a three to five year monomeric opaque film for interior and exterior use. Available in 39 gloss and 35 matt colours, it is suitable for application to flat surfaces on windows, signage, display graphics and vehicles.
50 Series is a five to seven year polymeric opaque general purpose film for a wide range of signage and marking applications. It comes in a choice of 60 colours and is suitable for application to flat surfaces without rivets.
2330 Series is a five to seven year translucent polymeric film, available in 34 colours, and offers an affordable solution for internally illuminated signs as well as window graphics. With a low surface gloss to eliminate glare, it provides uniform colour in both reflected and transmitted light.
IJ20 Series is a one to two year monomeric digital print film that offers a high quality image with solvent based piezo inkjet and electrostatic printers. It is available in white gloss, white matt and transparent gloss, all with removable adhesive and suitable for a wide range of signage applications.
‘The Afourdables’ are available from William Smith ex-stock as full, part or split rolls, with next day delivery of full or part rolls on orders placed before 6pm.
The additions to the 1080 Series, which now comprises 39 colourways, include red metallic, hot pink, burnt orange, sunflower and sky blue.
The 1080 Series is a long term, removable dual cast film that has been designed with sufficient rigidity to allow easy handling without the need for application tape. Featuring 3M’s Controltac Comply pressure-activated adhesive, 1080 Series is easy to reposition and ready to use straight from the box. With up to six years durability, these films are said to offer excellent opacity and are highly weather resistant. The additions to the 1080 Series, which now comprises 39 colourways, include red metallic, hot pink, burnt orange, sunflower and sky blue.