The British Sign and Graphics Association has approved Clarity Software as an associate member, the first and only MIS software provider to have that approval.
“Clarity Software is the first business of its kind to join the BSGA and their membership brings something completely new to the association,” said BSGA director David Catanach. “The company’s customer relationship and management information software systems already have a considerable track record in our industry and the fact that they have joined the BSGA is a demonstration of their on-going commitment to the sign industry.”
“We aim to provide BSGA members with as much background information as possible to help them manage their processes more efficiently,” said Clarity MD Richard Gamlin.
Marketing manager Emerson Welch added: “We’ve documented our experience in white papers and customer case studies which members can download and read for free whenever they choose. The jargon-free white papers are a great way to share the theory with those that may not have used MIS or CRM software before. And case studies give the real-life benefits of software delivering value, including personal comments from sign and display professionals who have used it to simplify processes and generate more higher-margin business.”