Super-Wide Digital hopes to restate its commitment to trade print in 2013 having moved into new premises in Manchester and installing a 5m Durst Rho 500R.
"Various printers in the market already trust us to fulfil the jobs they can't complete, either because they don't have the resources or they can't produce them with a decent margin," said Luke Drogan, business development manager. "Our strategic investments in 2012, and those planned for this year, have the sole purpose of guaranteeing competitive trade rates for our customers while allowing them to assure top quality to their own clients across all types of job."
With production speeds outputting sellable quality at up to 350m2/hour and white ink for under- or over-printing and other effects, the company is now attracting more work from screen and litho printers, as well as its core markets of sign and graphics producers, agencies and commercial printers.
The new Durst Rho 500R joins four 3.2m roll-to-roll machines, one 3 x 2m flatbed, one 3.2m dye sublimation printer and numerous smaller format printers, including HP latex engines, at the new 3251m2 facility where various options are also housed.
"Our established clients know that, no matter the job, we are always on hand to help them deliver the complex, oversized or high-volume work they need," Drogan continues. "This year will see us capitalise on these new resources with more investment in both specialists and technology. Now, we're putting the message out to the industry that we're ready for more."