East Sussex-based digital print company Elephant Print and Display has appointed a new director to enable it to diversify into new areas of communication such as graphic design, audio visual presentations and online interactive media.
Newcomer Mark Crook, who has worked in the printing and graphic industry for over thirty years, said: “I've known everyone at Elephant since they started and I'm really excited about helping the company grow.”
Crook has worked for Erreys printers Group in Heathfield, Mint Design Associates in Brighton and has also freelanced under his own company name Hippo. In addition, he is one of the organisers for the Meadowlands Music Festival in May at Glynde, Sussex. As a result of his new appointment Elephant is now a sponsor for this event.
Explaining Elephant’s involvement in the festival, director Jason Gadd said: “Meadowlands is a great event and Elephant are able to provide some really original promotional materials as well as important safety signs for the site. Our participation means the company is associated with a well respected festival, which has become an important part of the local creative community.”
Elephant Print and Display’s most recent successful projects have included a large digital print run for a catering facilities group along with an employee seminar presentation for the same company. As a result, Elephant converted one of its storage rooms into a dedicated production studio to allow the team to work on these larger projects.
Elephant has also recently completed work on a project for a corporate retail outlet, which involved the production of 160 2.3m banners which were delivered to 132 different outlets throughout the UK.
Since its formation, Elephant Print and Display has gradually moved from producing large-format work and repro services (such as drum scanning, retouching etc.) into short-run digital print, initially with a Xerox DocuColor press and then onto HP Indigo.