Fespa has taken its Print Inspiration Rally wide-format application showcase to the interiors show ‘imm’ in Cologne this week, where it is stationed outside the south entrance. The overhauled American school bus will then travel to Ghent in Belgium for the interior design show ‘Intirio’ that takes place 1 - 4 February.
The bus, which has a printed interior, is an initiative to connect interior designers, architects and creative professionals with innovative examples of wide-format print and to inspire them to see print as a creative and effective solution to many design briefs.
The project is funded through Fespa’s Profit for Purpose programme to stimulate demand for print and to inform designers about the numerous ways print can be used in interior decoration.
Print Inspiration Rally was launched in November 2014 at ‘Printed Interior Decoration’ in Dusseldorf and will end its tour of European events at Fespa 2015 in Cologne,18-22 May.