Canon will use its stand at Fespa 2015 “to take visitors on an experiential journey that explores how wide-format print is pushing the realms of creativity for PSPs and designers alike”.
The company will present an integrated wide-format graphics arts line to showcase, through diverse applications, live demonstrations and industry-specific application tours, how PSPs can add value, generate new business revenue and tap into new markets. And it will look beyond print as an enabler for static display graphics by demonstrating how it can add value to digital and online platforms to transform PSPs into strategic communications partners.
The stand will be divided into three themed zones - retail, packaging and promotion, and design to manufacture - and feature technologies including: the Océ Arizona 480GT,
Arizona 6170XTS, ColorWave 900 and 700, and the Canon imagePrograf iPF9400. A new ‘Look Book’ dedicated to the application areas of the Océ ColorWave range will also be available for the first time. Canon Europe will also be featuring the DreamLabo 5000 production inkjet photo printer.