Avery looks for king of the wrappers

Avery Dennison Graphics Solutions has included Europe in its 2015 ‘Wrap Like a King’ challenge, which runs until 30 September.

“After great success with our 2013 and 2014 ‘Wrap Like a King’ challenges in North America, Avery Dennison is including Europe this year,” said Eric Ide, global director, wrapping films, Avery Dennison Graphics Solutions. “We are encouraging wrap installers to show off their creativity and techniques using commercial and colour-change wraps.”

Submissions will be evaluated by the judges against peers, and winners from across seven geographical regions in the US, Canada and Europe will be announced in October. All regional winners will receive a trip to the 2015 SEMA Show in Las Vegas in early November, where the ‘King of the Wrap World’ will be crowned.

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