Birmingham-based in personalised products specialist Halligan Raby has developed a range of customised wall art using Utack media supplied by CMYUK.
“We’d been looking at the idea of wall graphics for a couple of years, but when we tried to source material that would apply easily but not do any damage, it didn’t exist at a cost
effective price, explained digital print manager Jamie Mallin. “Then in January of this year I contacted CMYUK after reading about its new Utack media. I decided to try it out for myself, creating a wall mural for my son’s bedroom, and linked with Aaron Clarke in the CMYUK consumables team to work through some tests on our Roland Soljet Pro 3 wide-format printer.
“We developed a customised ‘graffiti’ name wall decal as well as football crest decals. The key issue is that, while as a printer I can confidently apply vinyls myself, it’s not easy for people at home with no experience, so we needed another solution.
“The Utack media sticks like it should but is removable for repositioning if needed and won’t damage the surface of a wall. We sent sample crests to a couple of football clubs we work with and the feedback has been extremely positive.”
Utack is a thin, woven self-adhesive polyester fabric on a backing paper. It has a water resistant matte surface and it is widely compatible with solvent, water-based and latex ink large-format inkjet printers. There’s no edge-curl when the product is under tension and the durable, universal coating eliminates cracking of the ink layer due to stretching.
Clarke said: “The Utack media is perfect for the wall graphics that Halligan Raby produces, as the ability to reposition the graphic without compromising the adhesive makes it incredibly user friendly for customers at home. Utack can also be used for window displays, exhibition graphics, POS and so on.”