Over the course of 2021, Richard Clark of Raccoon has been providing this diary on how his business has coped. Here’s his end of year report and HOPES for the NEW YEAR.

In the last issue, Richard Clark of Raccoon outlined business since the start of the Covid-19 pandemic. In this promised update, he explains how lockdown provided the time re-evaluate and reinvigorate the business ready for the upwave.

In the first of a new series of ‘First Person’ articles by leaders of large-format PSPs explaining how they’re evolving their business, Richard Clark of Raccoon explains how his company is weathering the Covid-19 storm.