The next big thing in 2011 is that there is no big thing. There’s no overarching management theory that promises success but considering a number of focused ideas could improve business. Walter Hale gives his top tips.
NES did it, you can too. Director Jon Baker tells how the company developed its 3D print operation and why it makes sense to consider following suit.
Its wednesday afternoon, an email arrives, ping, it’s an enquiry from your ‘favourite’ retailer; he’s got the budget and just needs to place this one with you to get it off his desk. You read on. 700 panels, 5mm Foamex - great, it looks straightforward enough. UV print, one artwork, external use, no lamination - you’re thinking “put it on the old Inca, no problem”. Delivery seven days – tight, but if you get on to your production manager straight away he should be able to squeeze it through and it will certainly make the month look a lot better than it did this time yesterday.
Neschen increases opportunities for latex printAs every reader will almost certainly know, one of the biggest stories in the industry in the past two years or so has been the success of latex printers.
New Opportunities for see-through graphicsin a series of three articles, Contra Vision, the inventor of see-through window graphics, explains how to design, sell and produce see-through graphics. In this last article, how to produce backlit see-through graphics, choosing and using lamination films and utilising non-perforated, non-pvc materials to produce see-through graphics.
Making better marginWhy Superior Creative is shifting its emphasis from litho to digital, and how significant a part wide-format is playing in the transition.
“Many litho printers find it difficult to make the transition into digital wide-format print because they don’t have the knowledge-base. But with margins the way they are in litho it’s important to find other avenues and opportunities. For us that means moving to digital in general as that’s what will drive our business forward, and wide-format in particular will be a major area of investment.” So says Ian O’Connor, managing director at Superior Creative in Wiltshire, a company founded in 1976 as a design and litho print operation. Today litho still accounts for the biggest slice of its print business, but that’s changing.
The majority of large-scale change business plans fail, so if you are at the end of the line and need to realign how do you do it effectively? Walter Hale highlights some key points.
Mix and matchHow Screenprint Productions is benefitting from employing digital inkjet as part of its traditional screen print operation.
Competition timeAs wide-format continues to attract more players we asked kit manufacturers/suppliers where they now see their largest target markets and how that’s impacting on the way they develop product and do business.
Blueprint for Print Providers
Diversification is crucial to the success and growth of many of today's print businesses. But just how does that work at grass roots level? Jon Baker, director at NES, tells his company's story.
What the agencies want
How do you convince agencies/creatives that wide-format print deserves a bigger share of the media budget? Donna Brown, head of offline production at OgilvyOne Worldwide, tells it as she sees it.
Innovation is key to continued business success as this magazine espouses on a frequent basis. Within the busy online corridors of Fespa's Wide Network there has been an ongoing discussion on the topic too. So just what do we mean when we talk about innovation? There are various definitions.
Becoming Mr MotivatorWhat's your staff's morale like? If it's flagging exercise your motivational powers. Walter Hale explains how.
Can Sign and Digital UK entice you to Birmingham in April? Here's what the event promises to deliver in what is a busy 2010 show calendar.
Fespa has set out 'Eight Steps to Innovation' to encourage wide-format entrepreneurs to embrace innovation more actively as part of their strategy for future growth. Ahead of June's 'innovation' themed Fespa Munich, sales and marketing director Marcus Timson has warned that: "Innovation can be intimidating for entrepreneurs, especially when they are steering their businesses out of an economic downturn, with the inevitable focus on efficiency and cost- and cash- management that brings."