Fujifilm has installed the first Acuity B1 in Asia, at Filipino retail marketing solutions company 11FTC. The investment signals 11FTC’s intention to diversify into short-run packaging.
Founded in 1996 and based in Quezon City, 11FTC employs 265. Of its new investment CEO John Mandarang said: “Fujifilm invited us to visit their showroom in Bangkok and it was there that we first saw the Acuity B1 in action. We’ve had a very successful working relationship with Fujifilm for several years now - operating an Onset X1 to produce large-format display materials, and an Acuity 15 flatbed with Uvijet KV inks for the production of vacuum-formed products. We’re always looking to grow as a company and broaden our offering, and in the Acuity B1 we believe we’ve found a machine with the necessary quality and versatility to help us to break into short run quality packaging - particularly for localised, targeted promotions.