24
Sun, Jan

Precision Proco acquires WKG Print

Precision Proco Group has acquired 280-year-old London-based WKG Print (formally Witherbys). The £3m business - which works with many of London’s financial companies, museums, galleries and auction houses - will continue to trade under its own name, with eight key members of its team transferring to the new ownership. 

Jon Bailey, COO of Precision Proco Group - which was formed earlier this year following a merger between Sunderland and London operation Precision Printing, Sheffield-based ProCo and Nottingham’s Prime Group and includes digital print portal Where The Trade Buys, and digital solutions provider Climb - said that “although it may appear bringing in such a traditional business seems like an unlikely first move for the print group that claims to be the first choice for consumer brands, WKG Print is actually a perfect fit for the organisation.

“Bringing in an established, influential and prestigious company within the high-end print market is exciting,” he said. “It is very important for iconic brands to understand they do not have to lose their heritage to compete in today’s market. It is possible to look at how they can do things differently, how they can innovate and drive engagement to a changing customer without losing what made them so special in the first place.

“WKG works with some of the most prestigious and exclusive brands in the UK and we are excited to see how our technology and capabilities can unlock opportunities”

WKG Print, based at Fountayne Road, London was set up in 1740 and has become synonymous with delivering fine art print. MD James Greene, said of the move: “Our vision has always been to combine experience and tradition with the latest technology to provide our clients with not only the highest quality print, but also to enable them to access new markets and a changing customer base.

“Precision Proco Group is led by a highly experienced and passionate team of individuals who have brought together award-winning businesses at the forefront of print technology and innovation. I am excited to share all the new possibilities with our clients.”

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