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Wed, Apr

Have we got joined-up messaging?

It’s great that the BAPC and IPIA are working together to provide intelligence on the print sector to the Department for Business, Energy, and Industrial Strategy BEIS. It’s great that the BPIF is doing likewise. But I am wondering how co-ordinated an approach this sector has when it comes to lobbying on behalf of the whole print industry. What’s happened to the Graphics and Print Media Alliance (GPMA), formed as an umbrella organisation to which various print associations (including the BPIF, Fespa UK, BAPC, IPIA, Picon, Apcom, Two Sides etc) belonged. I worry that we are still not presenting a coherent voice to Government. Is that just me?

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