We should applaud ourselves in the wide-format digital inkjet print sector because the imagination businesses continue to show must shame many of those in other industries, indeed in other print sectors.
This issue for instance is testament to the breath of creative development taking place across all sizes of digital print providers. Take the likes of Displayways (p15), which is not just one of the many companies constantly looking to bring new applications to market, but thinking very creatively about who it collaborates with to maximise potential, and then thinking outside the box about how it gets those products in front of potential clients.