|
Just as T S Eliot’s Alfred J Prufrock
measured his life out in coffee spoons,
many of us in the digital print industry
can measure out our lives in trade fairs.
Due to its four-year manifestation,
Drupa stamps the collective print consciousness
on the next instalment like
no other. Four years ago, when some of
us were fatter and happier or thinner
and more miserable (tick which applies),
the show was unofficially entitled the
Workflow or JDF Drupa, this time round I’m christening it the
Summer of Love Drupa.
As incongruous as it may seem to the trade show industry
as a whole, not to mention Germanic efficiency, this Drupa has
the aura of the touchy feely about it.
For many moons the industry has been rumbling on about
the environment, well, we all know this year, the environment
will be top of the agenda (despite the fact that the event itself
will have the carbon footprint the size of a small planet). But
hey, the need to be cleaner, greener, more sustainable and
responsible is something we all have to come to grips with,
and it’ll be an interesting exercise to explore many of the solutions
that will be launched such as the latex inks that HP
announced recently. Then there’s the whole issue of general
collaborative measures. Expect to see many add-ons, specialist
extras, modular processes bringing holistic harmony to production
systems.
As always Image Reports will be out in force on various
show floors doing what we do best – bringing you front line
coverage of the digital wide-format space, as well as reporting
on the latest news in the wider digital print market.
Peace & Love
Melony Rocque
Mission Control
editor@imagereportsmag.co.uk
|
|
Browse
the current digital issue of Image Reports below.
Register online to
receive your regular copy of either/both the digital or printed version of Image Reports. |
