Sussex Sign Company offers a full signage service from design to manufacture and installation. The company has been in operation for nearly 20 years and employs 21 people.
Eleven years ago, Sussex Sign Company added digital printing services to its portfolio with a Tiara Opal, appointing Quality Print Services (QPS) as equipment and maintenance supplier a year later. Despite being based across the country in Burscough in Lancashire, the QPS team, led by MD Chris Bailey, has become a key contact for Sussex Sign Company. "He has been keeping us running and keeping us turning over for ten years," explained Norman Mayhew, managing director of the signage company. "We trust him."
This trust soon led to a switch from OEM digital printing inks to Nazdar premium alternative inks; Bailey recommended the brand for its value and reliability, and Mayhew was convinced to try it. In the past decade, Sussex Sign Company has run Nazdar inks supplied by QPS on a Mimaki JV3 and, since its installation by QPS last May, a Roland VersaArt RE-640.
Nazdar 1302 Series and 2000 Series, for the Mimaki JV3 and Roland VersaArt respectively, are colour-matched and chemically compatible with original equipment manufacturers’ (OEM) inks. This enables users to avoid the cost of waste ink and re-profiling when changing to Nazdar products. In order to make the swap, simply insert a Nazdar cartridge into the relevant printer when the OEM cartridge runs out and enjoy continuity of print, yet with an added bonus of an increase in profit.
“The Nazdar ink has been faultless," said Mayhew. "Businesses often switch to alternative inks because they're cheaper. Whilst Nazdar ink is cost effective, it's also reliable with really good colourfastness - essential attributes for our company.”