Packaging specialist The Sherwood Press Group has bought an Acuity Advance Select HD4006 with roll-to-roll option and a Kongsberg XN digital cutting system, both supplied by Fujifilm, to produce packaging samples in a more efficient way. The investment is part of Sherwood’s ‘Smartcentre’ project, which refers a new applications showcase at its Nottingham site.
Jeremy Bacon, CEO at Sherwood, said: “We have been traditionally producing packaging samples using the litho presses, but we recently considered the introduction of a digital print device to improve our time to market. The Acuity Advance Select appealed to us due to the quality of its output and its ability to print four colours plus white directly onto a variety of rigid and flexible materials, including corrugated board. What’s more, the opportunity to print spot varnish is crucial for the packaging industry and was a key selling point of the Fujifilm machine.”
The Kongsberg system will be used to cut intricate shapes following a CAD profile, complementing the high quality print produced on the Acuity. Both machines will broaden Sherwood’s in-house capabilities and product portfolio, including short-run prototype samples and low volume production of POS products.
Bacon added: “The strength of the Smartcentre will encompass the central values of Sherwood Press in providing excellence in everything we do. Not only will this be reflected in the creativity and technical experience of the Smart team, but also in the capability of both new machines which will enable us to provide the highest quality mock-ups and prototypes, on any stock with almost any finish.”