Signarama will use the Business Start-up Show and Business Show at Olympia later this week to flag up its franchise opportunities.
The UK master licence for Signarama was acquired last year by new owners Aliyyah-Begum Nasser, who comes from a management consultancy background, and her father Salim Giga, who has over 35 years’ experience in the print and imaging industry. They said that while there are many available territories throughout the UK, they aren’t aiming for rapid growth, but for the right people to become Signarama centre owners however long that might take.
“We deliberately haven’t set a target figure for how many new franchisees we hope to recruit. Building a strong network of top quality Signarama centres that will become an integral part of their local business community is far more important to us than just selling territories,” said Nasser.
Signarama has devised a ten-step recruitment process to help guide prospects through each stage of the buying process which includes attending a discovery day and spending time with an existing Signarama centre owner.