HP Latex 115 introduced with print-and cut option

New from HP is a six-colour 54in Latex 115 machine, available too as a print-and-cut solution. The company also announced new applications within the HP Signage Suite for creating and ordering jobs for floor graphics, window graphics, vehicle graphics, and magnets.

The Latex 115 is expected to be of particular interest to those new to wide-format printing according to Joan Pérez Pericot, general manager, HP large format graphics business. “The introduction of the HP Latex 115 products expands the HP portfolio with an attractive entry price point, making it easier than ever for newcomers to large-format, small sign shops or copyshops willing to experience the benefits of water-based Latex printing technology,” said Pericot. Print resolutions up to 1200dpi are achievable with the Latex 115. As a print-and-cut system it comes with a HP basic cutter with barcode and optical positioning system, and with HP FlexiPrint and Cut Rip for optimised workflow management. The systems are scheduled for October availability in EMEA.