Signarama UK has launched low-cost Signarama Light franchise option. At less than half the cost of a full Signarama franchise, the Light option provides the benefits of using the Signarama brand without outlay on production facilities, and it gives centre owners the option to expand into the full production franchise as the business grows.
Aliyyah-Begum Nasser, director of Signarama UK, said: “The Signarama Light option is extremely popular elsewhere in Europe so it makes sense for us to launch the concept in the UK too.
“The Light showroom is fully fitted out just like all of our other sign centres but without the production equipment. The footprint required is smaller and therefore has lower associated rental and business rates costs. Production is outsourced to another Signarama centre or top quality local supplier.
“Many existing independent high street retailers are looking for a new direction in the face of internet competition yet are ideally located to open a sign centre. Signarama Light could provide a new lease of life.
“The sign market is continually growing and the UK market is estimated to be worth over £1.1bn. We understand that production isn’t for everybody and the Light franchise package will appeal to those who want to grow a visual communications business without getting involved in hands-on production.”