The following content is part of Image Report’s 'Blogs' series, bringing information from our partners who supply our industry. We are pleased to share their information with you, noting that the copyright and responsibility for the content rest with our promoting partner.

Vincent Lin, vice president, Taya Group, looks at why relying on recycling banner materials isn’t good enough and why we need to focus more on moving away from our massive consumption of the planet’s resources. 

Pete Sammon, technical specialist, inkjet and large format print at Ricoh UK, says complex technology requires clear terminology, and this is certainly true of colour calibration, which, despite having been around for hundreds of years, still requires some explanation to demonstrate its full benefits.

“Rather than pitching the type or brand of media, you should instead help your customers see what can be created using your products. Doing this allows the customer to see the opportunities they can access and provides them with food for thought when it comes to developing innovative graphics,” says Peter Bourgeois, territory sales manager at Drytac, who in this blog focuses on application selling.

Digitisation, sustainability, innovation, people: these are the core values of the future industry on which the various representatives of the supply chain have agreed and that will be the basis of Print4All's exhibition and training programme, 3 - 6 May 2022 at Fiera Milano.

Steve Lister - global retail sustainability strategist, alternative materials innovator and head of sustainability at Popai UK and Ireland - discusses the recent trend towards a circular business model and the steps PSPs can take to move forwards in their sustainability journey.