In response to the growing demand for PVC-free solutions in the advertising and print industries, polyester-based Contra Vision Advance Perforated Window Film has been launched in the UK and Europe.
"By choosing polyester over PVC and incorporating our patented Grayliner technology and removable adhesive, we are offering our customers a PVC-free alternative without compromising on quality or performance," said Nick Rigg, head of products and IP at Contra Vision.
Contra Vision Advance is available in 30% or 40% transparencies and has a lifespan of approximately three years in most scenarios.
A number of window graphic installations using this new film have already been undertaken in the UK, including one by Hollywood Monster for the Showcase Cinema de Lux in Nottingham. Contra Vision Advance was supplied by distributor Premier Paper, for signage for an upcoming film release. These new graphics and signage will grace a further 11 Universal cinema sites, undergoing changes every two months.